The Social Starter Kit

 

 

You’re not ready to hire a social media team full-time — but you do want to stop winging it.

You know social media matters for growing your business. But between figuring out what to post, how to find the right people to collaborate with, and what’s actually working… things get overwhelming fast.

The Social Starter Kit was designed for teams and growing brands that need a clear plan — and a little help making meaningful connections — to get started the right way.

Here’s what’s inside:

Strategy Session

We kick things off with a 60–90 minute call to uncover:

  • Your brand’s goals on social

  • Who you’re trying to reach

  • What kind of content makes sense for your audience

  • How content creators could help you grow

Custom Strategy Guide

After the session, we build your brand’s personal playbook. This includes:

  • A content pillar system to guide what you post

  • A sample content calendar

  • Platform-specific best practices

  • Community engagement tips

  • Campaign ideas for working with creators

  • Metrics to track and how to use them

Content Creator Matchmaking

Based on your goals, we’ll recommend 3–5 vetted content creators from our Creator Network that align with your brand. You’ll get:

  • A one-sheet introduction to each creator (audience stats, example content, and why they’re a fit)

  • Messaging templates for outreach

  • Best practices for managing your own partnerships

You’ll take it from there — but we make the intros easy and thoughtful.

Follow-up + Support

  • Loom video to review your strategy and recommendations

  • Optional 30-minute check-in call to review your progress

  • Email support forever. We love staying connected!

We’re Hello Social Co., a social media marketing agency based in Bellefonte, Pennsylvania — but our impact reaches far beyond small-town borders.

Since 2017, we’ve helped destinations, events, and small brands grow through social media strategies that actually reflect who they are. Our team is made up of marketers, creators, and storytellers who believe in the power of connection — and the value of community.

We specialize in:

Social media strategy built on real goals (not trends)

Campaigns that show off the power of place

Pairing businesses and brands with creators who care

Why this kit? Why now?

Social media moves fast. But good strategy is timeless.

The Social Starter Kit gives you:

  • Clarity on what to post

  • Confidence in your voice and message

  • Connections to creators who can help expand your reach

If you’ve been:

  • Wasting time trying to “figure it all out”

  • Posting without a plan

  • Unsure how to find the right content creators to partner with

Let’s change that.

 

Let’s find out if The Social Starter Kit is right for you.

You don’t need to commit right away.
Let’s talk about your goals, your brand, and whether this service is the right fit.

Book a quick, no-pressure call with our team — and walk away with clarity (and maybe even a few ideas).

Tackling multiple social media platforms at once for a brand is hard work. What goes where, and how should you best utilize each? It's so overwhelming, but Ellen and the Hello Social Co team dispelled the overwhelm by presenting an easy-to-follow and concise plan that focused on each individual platform *and* presented it as an entire brand strategy - no easy feat! Now my team and I can move forward with clear direction.

— Emily Thompson
Owner, Almanac Supply Co.

Why creators?

Because your audience trusts people more than brands.

Content creators — the good ones — do more than just post pretty pictures. They tell authentic stories. They show real experiences. And they introduce your brand to engaged, loyal audiences who are actually paying attention.

When you collaborate with the right creators:

  • You expand your reach in a meaningful, human way

  • You generate high-quality content that lives beyond the post

  • You build relationships that can grow into long-term brand advocacy

At Hello Social Co., we don’t match you with just anyone. We connect you with creators who share your values, understand your audience, and know how to create content that feels real — because it is.

The Social Starter Kit doesn’t just help you find creators.
It helps you work with them the right way.