Social media strategy sessions with Ellen Matis
You know your business or organization. But when you’re close to the work, it can be hard to tell which story to tell next, whether your content is reaching the right people or where social media fits into the rest of your marketing.
In a one-hour strategy session, you’ll work directly with me, Ellen Matis, founder of Hello Social Co. I bring a journalist’s eye for the story and an integrated marketing perspective to the questions on your desk right now. We’ll look at what you’re doing, talk through what you want it to accomplish and identify practical next steps.
One hour with Ellen: $199. Sessions are held virtually and include a recording, notes and a recap of your next steps.
What can we work on?
The most useful sessions start with a question you actually need to answer. Maybe you’re posting regularly but aren’t sure the content is helping your business. Maybe a campaign is coming up, your team has too many ideas, or a platform change has you reconsidering a familiar approach.
We can use the hour to review your social media channels, sharpen your content direction, think through a campaign or creator partnership, make sense of your analytics, or connect what you’re doing on social with your website, email, events and other marketing. If you’re leading a team, we can also talk through how to make the work more focused and manageable.
You don’t need to choose from a fixed list of topics. Tell me what’s on your mind when you book, and we’ll make the hour useful to you.
Why work with me?
I started my career in journalism and travel writing before building Hello Social Co., a social-first content studio. Today, I help organizations think beyond the next post: What does your audience need to know? What makes your story worth their attention? And what do you want them to do once they’ve found you?
My work often takes me into conversations with destinations and community organizations, but these sessions are also for small businesses, nonprofits, creators and marketing teams. You can bring a specific problem or the feeling that something in your content isn’t quite working yet. We’ll find a place to start.
What happens after you book?
You’ll share your website or social channels and the main question you’d like to cover. I’ll review that context before we meet. During our one-hour video call, we’ll work through your priorities together, with room to follow an idea when it leads somewhere useful.
Afterward, you’ll receive a recording, detailed notes, a strategy recap and an outline of next steps. You’ll have something to refer back to when it’s time to put the conversation into practice.
