Author Archives: Ellen Matis

Instagram removes option to follow hashtags. What does this mean for place-based brands?

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Instagram’s decision to remove the option to follow hashtags, effective December 13, 2024, means that […]


Are blogs dead? The pros and cons for travel content creators

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In the ever-changing world of digital content creation, travel creators have a wide range of […]


Announcing the first-ever Hello Social Co. Creator Network Awards!

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Hello Social Co. is thrilled to introduce the Creator Network Awards, an exciting new event […]


Using locally produced music in social media content creation

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This post was provided by our friend Casey Walke at Spaces in Between! In today’s […]


A guide for content creators on ensuring accessibility and ADA compliance

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As a content creator, your content reaches a diverse audience, including people with disabilities. Ensuring […]


What ‘Connect Through Community’ means for tourism brands

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Here at Hello Social Co., everything we do centers around the Connect Through Community Approach: […]


Best practices in disclosure requirements for travel content creators and influencers

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As a content creator or influencer in the travel and tourism space, you play a […]


Roles of content creators vs. influencers in travel partnerships

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A social media content creator and an influencer are two distinct roles within the realm […]


Does ChatGPT have a place in content creation?

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It’s no secret that marketers everywhere have questioned AI in a lot of ways. Some […]


Now hiring: Social Media Events Marketing Intern

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Position: Social Media Events Marketing Intern Job Type: Internship (not for credit), contractor Hours: 10 […]