Author Archives: Ellen Matis

Three elements of a success Facebook Business Page

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When we meet with clients for Strategy Sessions, one of the first questions we often get is: “Why isn’t my […]


Don’t give up just yet on your Facebook Business Page

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If you felt like your Facebook strategy wasn’t working this year, you’re not alone. Facebook pushed out so many algorithm […]


How to: Have a holly jolly holiday promotion

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When you’re a business owner, it’s never too early to be thinking about holiday promotions. According to a survey conducted […]


Shop Small Tactics for Your Local Business

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Small Business Saturday is a nationwide movement that shines a spotlight on the importance of supporting small businesses in communities […]


Facebook cracking down on ‘low-quality’ ads

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Facebook announced a new set of restrictions for what it considers to be “low-quality ads” on the platform earlier this […]


Facebook video stats come into question

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The CEO of Digital Content Next took to Twitter on Oct. 17 to expound upon parts of court filings alleging […]


Our favorite apps for creating Instagram Stories

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Instagram Stories are increasingly becoming a part of your social media strategy. They provide a new way to interact with […]


Google Plus announces shut down, planned for 2019

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Google Plus announced on Monday that it will shut down the consumer version of the social network, launched in 2011 […]


Images: Stop, look, and listen

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The notion that a complex idea can be conveyed with a single picture, that a picture conveys its meaning more […]


Instagram makes it easier to connect with new friends

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So you’re at a networking event or party, and you want to share your Instagram profile with someone. While you […]