Author Archives: Ellen Matis

Social media resources for COVID-19

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As businesses and offices across the nation are forced to close amid the spread of […]


Using social media to keep you booked and busy

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If you’re looking to foster engagement on your social media posts that actually leads to […]


Do third party scheduling tools disrupt the algorithm?

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Over the years, there’s been question as to whether or not posts that are scheduled […]


Creating and reaching your target audience on social media

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Growing an audience is one of the most difficult tasks for businesses and organizations. In […]


Use these Focus on Local engagement prompts to connect with your community

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When was the last time you asked your audience a question on social media? Engagement […]


For the good of the community: #LiveTheShirt

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Hello Social Co. was tasked with developing the #LiveTheShirt campaign for the Centre County United […]


How to use user-generated content

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When you’re running social media accounts for your business or brand, there’s no doubt that […]


Instagram launches new account: @Creators

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Instagram is introducing the new @Creators Instagram account saying it will be: “THE place to […]


Instagram launches messaging app ‘Threads’

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Instagram has reported that it’s launching a new messaging app, “Threads,” today. It’s being rolled […]


Strategize: Understand the bigger picture

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It’s important to have a clear understanding of your business goals and objectives, especially when […]