Author Archives: Ellen Matis
The biggest benefits of using social media for your small business
A recent report from We Are Social and Hootsuite found that there are now more […]
Three ways to reflect your personal brand in your business
When you’re starting a business, or even when you’re a seasoned business owner, you hear […]
What’s working on Facebook these days?
We’re sure you can recall: 2018 was a tough year for brands and businesses on […]
Plan, post, please: Efficiency is always in
While social media automation tools can save you time and effort, it can’t replace what […]
Stay human: Engaging with your audience
With the Cambridge Analytica scandal and a Congressional hearing taking place in 2018, a lot […]
Here’s what users love to see in Instagram Stories
Instagram Stories changed the way we use the platform in 2018, and according to social […]
Our favorite photo editing app just got a fabulous update
When it comes to social media, having well-lit, well-edited photos can make all the difference. […]
Instagram: The gift of authenticity
Nothing takes the place of real, authentic engagement. And that is just what Instagram is […]
Three elements of a successful Facebook Business Page
When we meet with clients for Strategy Sessions, one of the first questions we often […]
Don’t give up just yet on your Facebook Business Page
If you felt like your Facebook strategy wasn’t working this year, you’re not alone. Facebook […]